
OJFit: a website for Darwin's premier fitness community
A website for a Darwin group fitness community, built around a supportive, fun and results-driven environment for all ages and fitness levels.
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Our approach
Group fitness lives or dies on how easy it is to show up, so we built the OJFit website to remove every bit of friction between interest and attendance. The weekly schedule sits front and centre and updates as classes change, booking and registration take just a few taps on a phone, and a chatbot answers the questions that would otherwise wait for a reply. Alongside the functionality, we wanted the site to carry the energy of the community itself — welcoming to beginners and motivating for regulars — through bold design and copy that speaks to all ages and fitness levels.

Product key features
Class bookings
- Book a spot in any class in a few taps
- Works smoothly on mobile, where most members book
Class registration
- Simple sign-up for new members
- Clear information on what to expect at a first session
Dynamic weekly schedule
- Timetable that updates as classes change
- Easy to scan by day, time and class type
Chatbot
- Instant answers to common questions, day or night
- Guides visitors towards booking or registering